Pinnacle created a comprehensive integrated marketing campaign to promote the Logitech + Microsoft Teams Rooms Sales Guide, an interactive content piece.

This guide not only showcased the synergy between Logitech and Microsoft's solutions but also featured detailed "Room Overviews" with interactive elements, enabling resellers to effectively tailor and visualize the ideal product bundles and setups for diverse customer requirements.

The "Bringing Teams Together" campaign was awarded Logitech's "Best Executed B2B Program" award for 2023 and generated sales of in excess of $4 million.

PROJECT STRATEGY

Logitech and Microsoft collaborated to initiate a campaign aimed at amplifying awareness and engagement for their joint workspace solutions, with a specific focus on enabling TD SYNNEX resellers to advocate bundled Logitech + Microsoft Teams Rooms solutions to their end-user customers.

PROJECT OVERVIEW